
June 11 - 13
Orlando
JOIN US
Spotlight Stage
#4327
What to Expect
Inspire Your Strategy
Forge Strategic Relationships
Experience Innovation in Action
Innovation Without Boundaries:
Where Vision Meets Action
Media Production
Schedule a Meeting
Adam
Lopez
Director and Technology Vertical Lead

James
Gulke
Account Executive
Connect With Our Experts
Book a meeting with our team to see how we’re supporting hybrid work, immersive experiences, and secure operations with scalable, consultative strategies.
Schedule a Meeting
Greg
Gresh
SVP, Sales

Johannes
Stehr
VP, Enterprise

Joe
Mahurin
VP, Sales

Scott
Carmody
Chief Operating Officer

Derek
Paquin
Vice President

Adam
Lopez
Director and Technology Vertical Lead

James
Gulke
Account Executive

Jared
Timmins
SVP, Innovation
Mark Your Calendar
Must Attend Sessions
Diversified is taking over the Spotlight stage with a lineup of dynamic presentations that will inform and inspire the way you approach technology and its integration into your business strategy. Don't miss these must-attend sessions to stay ahead in our digital world!
The Cyber Imperative: Securing Media in an Era of Evolving Threats
Mat Newfield, President, Diversified
Yong-Gon (YG) Chon, Managing Partner, GroCyber
Unmesh Suryawa, Streaming & Security Leader, VISA
Cyber threats targeting workplace media & AV technologies are advancing rapidly, making a defensible security strategy essential. No budget can fully prevent an attack, but organizations can minimize risk with the right approach. In this interactive panel, we will examine the financial and operational impact of breaches, including insights from IBM’s 2024 Cost of a Data Breach report. Key topics include shadow data risks, AI-driven attacks, and AV/media vulnerabilities. Attendees will gain actionable strategies to enhance cyber hygiene, implement proactive risk monitoring, and strengthen security resilience. Don’t leave cybersecurity to chance—prepare now.
Next-Gen Wellness: Experiential Tech Powers Patient-Centered Care
Patricia Gagnon, Director Product Innovation, TELUS Health Care Centre
Steve Woods, Technology Director, Gensler
Adam Lopez, Sales Team Lead, Diversified
Calaigh Copeland, Regional Manager - Canada, Diversified
Modern healthcare is evolving beyond clinical care — it’s about creating environments that promote wellbeing, drive outcomes, and support preventative health from the moment a patient walks in. In this dynamic panel, TELUS Health, Gensler, and Diversified come together to discuss how they transformed the Calgary Care Centre into an immersive, tech-enabled space that alleviates patient anxiety and enhances the care journey.
Explore how thoughtful architectural design, seamless technology integration, and a patient-first mindset can redefine the care journey. The panel will highlight a variety of exam rooms, the different exam room technology deployed and the patient experience they deliver – from projection mapping, to curved OLED displays and diagnostic spaces equipped with advanced tools like the DEXA bone density scanner. You’ll hear how integrated LED elements and real-time visualization hubs support calm, clear, and collaborative patient interactions.
Whether you're in healthcare, design, or technology, this session will challenge you to imagine new possibilities for connected, future-ready care environments.
2030 Vision: The Future of AV
Eric Hutto, Chief Executive Officer - Diversified
Brad Hintze, Executive Vice President, Marketing - Crestron
Dave Labuskes, Chief Executive Office - AVIXA
Christine Schyvinck, President and CEO - Shure
An unparalleled discussion featuring industry leaders who are setting the pace for what’s next in AV. Brad Hintze, Executive Vice President of Global Marketing for Crestron, Eric Hutto, CEO of Diversified, and Christine Schyvinck, President and CEO of Shure, will join David Labuskes, CEO of AVIXA, to discuss groundbreaking innovations and emerging technologies poised to revolutionize the pro AV industry.
Additional Sessions
In addition to our Spotlight Stage sessions, Diversified team members will be participating in several other InfoComm sessions throughout the week. From technical deep dives to strategic discussions, our experts will be joining panels and presentations alongside industry leaders to tackle the real challenges shaping today’s AV, media and experiential landscape.
Introduction to PIM for Large Multicast Networks
Brian Retzlaff, Account Executive, Diversified
Jeremy Laurenson, Distinguished Systems Engineer, Cisco
We've learned how to configure our networks for managing multicast traffic using IGMP Snooping and a Querier. However there is another way to manage this traffic, Protocol Independent Multicast or PIM. Often, audiovisual deployments try to avoid using PIM for good reason. Sometimes, PIM can solve problems and when multicast traffic needs to be routed to different networks, PIM might be the right solution.
This session will differentiate between PIM and the "usual" way multicast traffic is managed. It will introduce the main concepts of PIM and help identify what types of network equipment is required to run PIM. The session will also focus on why PIM should not be used in most circumstances.
PIM is not the go to method for audiovisual multicast networks but it can be a tool in the belt. Knowing when to suggest PIM can help improve conversations with the network managers. This information, while not specific enough to teach configuration, will give participants the vocabulary and background to have a conversation about when or if to use PIM.
Using Network Filters, AV Over IP Meets Access Control Lists
Brian Retzlaff, Account Executive, Diversified
Kalee Luke, Territory Sales Manager, Legrand AV
Most AV pros who work with networks know about filters and access control lists. Few AV pros utilize them to keep their AV Over IP networks running smoothly. These filters can make complex decisions about what traffic passes or gets blocked. This session will demystify these seemingly complex ideas by helping participants understand why and how to utilize them. There will be a focus on multicast-based filters. Several real-world multicast addresses you should know will be identified and explained what they can do on the network. The session will differentiate between ingress and egress filters, it will explain how to determine if a specific switch offers the filters you need, and it will help determine the unique differences between unicast and multicast filters. For the more network inclined in the audience all of this refers to building appropriate access control lists for audiovisual networks.
Configuring Multicast Networks Hands-On
Brian Retzlaff, Account Executive, Diversified
Jeremy Laurenson, Distinguished Systems Engineer, Cisco
Many guides and videos are available to show AV professionals how to configure a network to support IGMP multicast but there are few options available to practice. This hands-on session will focus on allowing small groups to configure a network to support multicast AV encoders and decoders. Focus will be placed on the ways major AV products require minor differences in the configurations and often these different products are put on different VLANs. Starting with a network switch with its default configuration, the participants will work in groups to support transport of the multicast traffic from encoders to decoders.
There are many different network switches with different methods for configuration. This session will focus on a single, large, popular, network switch brand but simultaneously, there will be guidance on how other brands would accomplish similar settings.
By completion of this session, participants will be comfortable with configuring a simple single switch network to support the transport of multicast traffic.
Land and Expand: Leveraging Digital Signage to Drive Corporate Revenue Growth
Steve Glancey, Diversified
Michelle Montazeri, VP, Channel & Commercial Sales, Ergotron
John Garmendi, Sr. Manager National Accounts, Consultants & Sales Support Engineers, Sony
Tamara Bebb, Chief Executive Officer, Spectrio
Andre White, BrightSign
This course explores how businesses can use digital signage experiences as a key tool to land new clients and expand existing relationships, ultimately driving revenue growth. By creating engaging, interactive, and personalized digital signage experiences, companies can enhance customer engagement, improve brand visibility, and unlock new revenue streams. Participants will learn how to strategically integrate digital signage into their business models to create memorable customer experiences that lead to increased sales and long-term growth.
Presented by Digital Signage Federation
Key takeaways:
- Learn how to create engaging and personalized content that captures attention, drives customer interaction, and boosts sales.
- Discover how to utilize digital signage for in-house promotions, third-party advertising, and cross-platform integration to expand revenue opportunities.
- Uncover how to track customer engagement, assess campaign effectiveness, and use data-driven insights to refine content and maximize return on investment.